{"created":"2024-04-19T08:51:17.721384+00:00","id":2000301,"links":{},"metadata":{"_buckets":{"deposit":"9c30310c-fe2c-497b-9b30-81405ed4e90c"},"_deposit":{"created_by":17,"id":"2000301","owners":[17],"pid":{"revision_id":0,"type":"depid","value":"2000301"},"status":"published"},"_oai":{"id":"oai:kokushikan.repo.nii.ac.jp:02000301","sets":["928:52:53:1713264379999"]},"author_link":[],"control_number":"2000301","item_1697174200651":{"attribute_name":"署名日/記述日","attribute_value_mlt":[{"subitem_description":"2024年1月22日受付","subitem_description_type":"Other"}]},"item_1708586034134":{"attribute_name":"著作関係者所属","attribute_value_mlt":[{"subitem_textarea_value":"岩崎 賢太郎 : JBA公益財団法人日本バスケットボール協会"}]},"item_30001_bibliographic_information17":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2024-03-15","bibliographicIssueDateType":"Issued"},"bibliographicPageEnd":"98","bibliographicPageStart":"85","bibliographicVolumeNumber":"22","bibliographic_titles":[{"bibliographic_title":"21世紀アジア学研究","bibliographic_titleLang":"ja"},{"bibliographic_title":"Bulletin of Asian Studies","bibliographic_titleLang":"en"}]}]},"item_30001_creator2":{"attribute_name":"作成者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"鈴木, 敦子","creatorNameLang":"ja"},{"creatorName":"スズキ, アツコ","creatorNameLang":"ja-Kana"},{"creatorName":"Suzuki, Atsuko","creatorNameLang":"en"}],"nameIdentifiers":[{"nameIdentifier":"201901011783357159","nameIdentifierScheme":"J-GLOBAL ID","nameIdentifierURI":"https://jglobal.jst.go.jp/detail?JGLOBAL_ID=201901011783357159"}]},{"creatorNames":[{"creatorName":"岩崎, 賢太郎","creatorNameLang":"ja"}]}]},"item_30001_description8":{"attribute_name":"抄録・要旨","attribute_value_mlt":[{"subitem_description":"This study elucidated the spectator characteristics and market trends of the Tokyo Verdy Women’s Field Hockey Team’s home games. With the hosting of the Tokyo 2020 Olympics, Japan’ s sports industry witnessed growth, yet post-event, many sports organizations have faced challenges in fundraising and operations. This is particularly evident in women’s sports, including women’s field hockey. During the 2023 league season, a survey was conducted to collect and analyze data on the age, gender, residence, and motivations of spectators. It was found that mobilizing spectators through family events and community collaboration was particularly effective.\nFurthermore, deep insights into the market and spectator characteristics of women’s field hockey were obtained by leveraging data from the J.League spectator surveys. This research focused on the challenges of mobilizing spectators in women’s field hockey, proposing specific strategies such as strengthening community ties and approaching diverse spectator groups, including outreach to younger audiences. These strategies, while tailored for women’s feld hockey, are applicable to other women’s sports as well, potentially offering new perspectives for future marketing strategies and event planning in women’s sports, contributing to their sustainable development.","subitem_description_type":"Abstract"}]},"item_30001_file22":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2024-04-19"}],"filename":"2186_3709_022_06.pdf","format":"application/pdf","mimetype":"application/pdf","url":{"label":"本文","objectType":"fulltext","url":"https://kokushikan.repo.nii.ac.jp/record/2000301/files/2186_3709_022_06.pdf"},"version_id":"8bf196bc-434e-4e6c-9178-847a860fdf34"}]},"item_30001_heading23":{"attribute_name":"見出し","attribute_value_mlt":[{"subitem_heading_banner_headline":"実践調査"}]},"item_30001_language10":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_30001_publisher9":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"国士舘大学21世紀アジア学会"},{"subitem_publisher":"国士舘大学21世紀アジア学研究所"}]},"item_30001_resource_type11":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_30001_source_identifier16":{"attribute_name":"PISSN/EISSN","attribute_value_mlt":[{"subitem_source_identifier":"2186-3709","subitem_source_identifier_type":"PISSN"}]},"item_30001_subject7":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"女子フィールドホッケー","subitem_subject_language":"ja","subitem_subject_scheme":"Other"},{"subitem_subject":"市場動向","subitem_subject_language":"ja","subitem_subject_scheme":"Other"},{"subitem_subject":"観客特性","subitem_subject_language":"ja","subitem_subject_scheme":"Other"},{"subitem_subject":"スポーツマーケティング","subitem_subject_language":"ja","subitem_subject_scheme":"Other"}]},"item_30001_title0":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"東京ヴェルディ女子フィールドホッケーチームのホームゲームにおける観戦者特性と市場動向について","subitem_title_language":"ja"},{"subitem_title":"Spectator Characteristics and Market Trends at Tokyo Verdy Women's Field Hockey Home Games","subitem_title_language":"en"}]},"item_30001_version_type12":{"attribute_name":"出版タイプ","attribute_value_mlt":[{"subitem_version_resource":"http://purl.org/coar/version/c_970fb48d4fbd8a85","subitem_version_type":"VoR"}]},"item_title":"東京ヴェルディ女子フィールドホッケーチームのホームゲームにおける観戦者特性と市場動向について","item_type_id":"40006","owner":"17","path":["1713264379999"],"pubdate":{"attribute_name":"PubDate","attribute_value":"2024-04-25"},"publish_date":"2024-04-25","publish_status":"0","recid":"2000301","relation_version_is_last":true,"title":["東京ヴェルディ女子フィールドホッケーチームのホームゲームにおける観戦者特性と市場動向について"],"weko_creator_id":"17","weko_shared_id":-1},"updated":"2024-04-25T04:45:36.025114+00:00"}